Your Small Business Resource
The Department of Labor has changed the rules on who can buy an Association Health Plan. These changes give entrepreneurs and small business owners more health insurance options for themselves and their employees. An...
A buyer persona is a fictional and generalized representation of your ideal customer. You’ll use market research and information about your existing customers to build a persona. Why do you need a buyer persona?...
This article was last edited on 8/26/19. For updated information on storing employment records, visit the Department of Labor, Equal Employment Opportunity Commission, Occupational Safety and Health Administration, or IRS. If you have even...
Yes. An emergency fund can help protect you if the unexpected happens. With an emergency fund, you won’t have to put money on a credit card, take out a loan, or borrow from your...
When you’re starting a business, you need money, and sometimes you need a little help getting it. Maybe you ran into some unexpected expenses, you have to pay your manufacturer, or you need a...
Congratulations on hiring a new employee! To help them feel like they’re already a member of the team, give them a new hire welcome kit on their first day or even before they start....
Being a small business owner is tough. Sometimes you might feel like you’re in it alone – you’re not! Other times, you might be overwhelmed by the amount of information out there designed to...
A SWOT (strengths, weaknesses, opportunities, and threats) analysis is a valuable tool when developing your marketing strategy. As part of your SWOT analysis, identify any opportunities your company can take advantage of and any...
Big companies can offer bigger salaries and better benefits packages than you can, which can make it challenging to attract quality candidates. Don’t try to compete with larger businesses. Instead, emphasize the benefits of...
It can easy to get distracted sometimes when you work from home. There are days where you might be tempted to bring your laptop into bed and stay in your pajamas all day. But...