Your Small Business Resource
When your customers visit your Facebook page, they want to see unique content. Live videos are a great way to provide that. Since Facebook currently gives priority to live videos in newsfeeds, your followers...
After you’ve found candidates for an open job position, you’ll need to interview them to determine which candidate will be the perfect person for the job. Interviews allow you to get a better sense...
Performance reviews are like root canals – no one likes them (not even your boss), but they, unfortunately, can be necessary. Instead of dreading your next performance review, think of it as an opportunity...
This article was last edited on 09/09/2019. For updated information on WOTC, visit https://www.irs.gov/businesses/small-businesses-self-employed/work-opportunity-tax-credit. The Work Opportunity Tax Credit (WOTC) benefits targeted workers and their employers. It helps employees become self-sufficient by earning a...
Choosing the right price for your products or services is a crucial part of starting your business. If you value your products or services too high, you run the risk of not selling enough...
An easy and fun way to promote your business is to host contests and giveaways on your social media accounts. Just make sure you have a great prize. Here are 12 giveaway ideas to...
Having established values gives your company direction and gives you and your employees motivation. Making money isn’t a strong enough motivator to get you through the challenges of starting your own business, and it’s...
When you’re working for someone else, you’re getting paid whether it takes you five minutes or five hours to finish a project. When you’re starting your own business, however, you have to maximize your...
Automating your repetitive tasks makes you more productive and prevents the little things from keeping you from focusing on the bigger things. When you automate time consuming tasks, you can focus on the tasks...
A logo is a visual representation of your brand and is included in all your marketing materials. A strong logo can help build customer loyalty and brand identity. Keep reading to learn how to...